Shanghai OnStar Launches Mobile Application II

Smart Phone-based Turn-by-Turn navigation new feature for China customers

2011-12-30

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SHANGHAI – Shanghai OnStar, the leading provider of telematics services in China, today unveiled Mobile Application II – Turn-by-Turn Navigation. The cloud-based mobile application enables OnStar subscribers across China to access the instant remote vehicle navigation service via their smart phones.

“On June 30, Shanghai OnStar launched the first vehicle-integrated mobile application in China, which was hailed by vehicle owners,” said Li Chao, executive deputy general manager of Shanghai OnStar. “Our new mobile application allows users to locate a point of interest on their mobile phones and then send it directly to their vehicles, where OnStar’s voice-operated navigation will be automatically activated.”

The new mobile application has a three-step process.

Step I: Destination Search – The application provides two search options: Local Search and Search by Name. Subscribers can search through fuzzy or precise mode until their desired destination is set. The destination information will then appear on their mobile phones in the form of text and a map.

Step II: Send to Vehicle – After the destination is set, subscribers can send the information to their vehicles from their mobile phones with a single click. An accurate navigation path will be generated automatically as soon as the command is received, allowing vehicle owners to remotely use the navigation service anytime, anywhere.

Step III: Hands-Free Navigation – When users leave for their destination, they will hear an automatic audio cue from OnStar that will guide them on their journey. By not having to take their hands off the steering wheel, they will be able to focus on driving and the road ahead without distractions. The navigation path can be saved into History or Favorites and be used again on later trips.

OnStar subscribers in China can visit Shanghai OnStar’s official website (www.onstar.com.cn) and click on My OnStar to register and download Mobile Application II – Turn-by-Turn Navigation as well as other OnStar mobile applications for free. Those who have previously downloaded mobile applications can upgrade their applications by following the instructions on their mobile phones to access the new feature.

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Shanghai OnStar Telematics Co., Ltd. is a joint venture officially established by General Motors, SAIC and Shanghai GM in October 2009. It is the leading provider of in-vehicle safety, security and peace of mind services for Shanghai GM models manufactured and sold in China. OnStar, the parent company of Shanghai OnStar, has 6 million customers worldwide and has had 253 million customer interactions, making it the telematics industry leader.

OnStar provides14 services in China:

  • Automatic Crash Response
  • Emergency Services
  • Automatic Air Bag Deployment Response
  • OnStar Vehicle Diagnostics
  • On-Demand Diagnostics
  • Good Samaritan
  • Stolen Vehicle Location
  • Remote Door Unlock
  • Remote Horn and Lights
  • Roadside Assistance
  • Hands-Free Calling
  • Point of Interest
  • Turn-by-Turn Navigation
  • Destination Download

CONTACTS:
Betty Wang
Shanghai OnStar Telematics Co., Ltd.
(86) 139-1824-8102  
Lina1.Wang@ShanghaiOnStar.com

Shawn Liu
Weber Shandwick, Shanghai Office
(86) 135-0185-2016
sliu2@webershandwick.com

111230_Onstar_App_TBT_1Shanghai OnStar unveiled Mobile Application II - Turn-by-Turn Navigation. The cloud-based mobile application enables OnStar subscribers across China to access the instant remote vehicle navigation service via their smart phones.
111230_Onstar_App_TBT_2Turn-by-Turn Navigation provides a Local Search option.
111230_Onstar_App_TBT_3Subscribers can find their destination through the Search by Name option.
111230_Onstar_App_TBT_4Subscribers can search through fuzzy or precise mode until their desired destination is set.

Contacts

Betty Wang
Shanghai OnStar Telematics Co., Ltd.
(86) 139-1824-8102  
Lina1.Wang@ShanghaiOnStar.com

 

Shawn Liu
Weber Shandwick, Shanghai Office
(86) 135-0185-2016
sliu2@webershandwick.com